Alfonso Espinosa sanchez
Specialist in digital marketing, SEO, brand design and ADS.
Originally from Tlaxcala, Mexico. Graduate in Marketing from Universidad Iberoamericana, Puebla. I have had the opportunity to develop myself in various commercial areas; real estate, education, services, ecommerce, health, telecommunications and more. I have 7 years of experience in branding and campaign management, as well as 4 years in web development. I have participated in various projects with private companies and government agencies.
Language
- Español: Nativo
- Inglés: Avanzado
- Japonés: Intermedio JLPT N5
References
- Lic. Tania Espejel Macías: Project Manager IPPI (Instituto Poblano de Pueblos Indígenas) 246-124-0030
- Lic. Elvis Soto: CEO Posicionaze España. 624-24-37-27
- Lic. Aldo Castillo: CEO Ingenius Lab Tlaxcala. 246-142-7570
- Lic. Vanessa Aarún: CEO TAM Agency. 222-550-1343
education
Degree in marketing
Universidad Iberoamericana Puebla 2014-2021
Various Domestika courses
Copywriting for social networks photoshop After Effects Illustrator Brand design and community manager
BIG SEO ACADEMY
Master in SEO and Online Positioning
Udemy
Google Adwords Advanced
Certificates
google ads search: 2024
google ads display: 2024
diploma in google ads
diploma in adobe photoshop, illustrator, after effects, premiere pro, community manager
Work experience
Iinvermex sa de cv: real estate broker 2014-2019
-Social network management and subdivision project. -ATL and BTL advertising Most important achievement: Sale of 17 lots in one month.
3b Stores: Commercial Expansion 2016-2019
-Search for land and premises. -Store rental management. Most important achievement: Management of 3 commercial premises for rent.
Ceulver University: communication and academic dissemination 2019-2022
-Sales projection and marketing plan -Monitoring and creating campaigns -Lead management -Public relations with media Most important achievement: Enrollment of 80 students in 2019.
orbixel/gitssa sky group: sales coordination and community manager 2019-2020
-Digital communication organization, marketing plan Most important achievement: Generation of campaigns with a reach of +500,000 people and 1,000 leads.
Claudia Pérez campaign for municipal presidency of Tlaxcala for bread: head of communication and social networks 2021
-Market research, materials management, campaigns and meetings.
IPPI (POBLANO INSTITUTE OF INDIGENOUS PEOPLES: Coordination and professor 2021-2022
-Coordination of productive projects in indigenous areas of Puebla -Creation of brands and teaching of network management of various productive groups Most important achievement: Creation of 2 brands still in use and indigenous catwalk
ingenius lab: planner and project manager 2022-2023
-Customer search, content creation, customer management
e-consultation puebla: web traffic, community manager 2023
-Generation of traffic for the website, using social networks and other triggers Most important achievement: Continuous generation of 1,200 visitors to the portal per minute
Redfibra: Marketing manager 2023
-Management of various advertising strategies on Facebook, Google and LinkedIn Ads
tam agency: media buyer 2023
-Creation of strategies for advertising on FB, IG, GOOGLE and TIKTOK ADS
Posicionaze: SEO and creation of web pages 2024
-Big SEO subsidiary, Creation of web pages, positioning of web pages -Web content creation -UX/UI Most important achievement: Positioning of various client pages
spinoza estudio: freelance personal brand 2020-2024
-Various freelance entrepreneurship activities, the main ones being the creation of websites, positioning, brand creation and media buyer.
Technical skills
Skills and achievements
- Execution of various marketing campaigns in various sectors: telecommunications, politics, products, services, etc.
- Brand and people management with digital and physical media
- Community Manager
- SEO professional
- Web design with UX/UI methodology
- Brand development using own methodology
- Design Thinking
- Creating creative presentations
Diplomas
